Where Beauty Is Born: Amorepacific Factory & Heritage Tour

Beyond Myeongdong: Discover K-Beauty Where It’s Created.

Fixed Date One-Day Trip (Private)
Starting at: $566.16 per person more
A collection of vintage Amorepacific advertisements featuring elegant women and classic beauty aesthetics, showcasing the evolution of the brand's marketing over the decades.
Departure possible from:
Seoul
Group Size
small group
Duration
8 hours  

What's included

Included
entrance fee
transportation
licensed guide
Not Included
personal expenses and all other expenses not specified explicitly in the program

Experienced on This Tour

Beauty is an idea brought to perfection, transformed into art. In the silence of laboratories, formulas were created, textures were honed, an empire was born.

An obsession became a revolution, and Korea became a global standard of elegance.

But who is behind this perfection? How are legends born that change the idea of ​​beauty?

Welcome to a world where tradition becomes the future.

Amorepacific Boutique

Access to premium skincare products directly at Amorepacific’s headquarters.

Radio Equipment for Tours

Our receivers allow you to enjoy the tour at your own pace. Take photos, pause at your favorite sights, or simply listen to the birds sing without missing a word from your guide's narration.

Licensed guide

He will not only reveal the beauty of urban landscapes to you, but will also introduce you to interesting urban legends, tell you about the best local dishes and will be happy to answer all your questions during the tour.

Amorepacific Archive

Dive into the vintage world of magazines, packaging, and history of the Korean beauty brand

Amorepacific Factory

A unique opportunity to see the production process of luxury Korean cosmetics.

Amorepacific Headquarters: A Masterpiece of World Architecture

A unique opportunity to see how modern architecture combines with the philosophy of beauty and innovation.

Frequently asked questions

Can I test Amorepacific cosmetics at the factory?
Yes! During the factory visit, you will have the opportunity to test products, experience their textures and scents.
Is the tour interesting for men?
Yes! This tour goes far beyond the standard beauty tours. Amorepacific is not just a cosmetics company, but one of the most unusual chaebols in Korea, with a history that will interest men too. Besides, Amorepacific also creates cosmetics for men!
Can I purchase Amorepacific products during the tour?
Yes, of course! Amorepacific Headquarters – offering a selection of premium skincare and beauty products. Sulwhasoo Boutique – an exclusive shopping experience with high-end products and personalized recommendations.
Is the tour interesting for children?
Yes, especially for teenagers who are thinking about choosing a profession! This tour is an opportunity to see the beauty industry from the inside and discover the professions of the future.

Tags

Audience
Tags related to specific audiences, such as children or families.
Architecture Enthusiasts

Tour Objects

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