Seoul City Loop: Heritage & Horizons
Embrace Seoul: Discover the Heart and Soul of the City in Just One Day
What's included
Experience on This Tour
Stroll along the romantic streets of Bukchon, enjoy the view from the tallest skyscraper in Korea, take a memorable photo with the guards of the Gyeongbokgung Royal Palace, and dance at the Horse Dance Monument!
Licensed Guide Only
Visit Lotte World Tower & Seoul Sky
Seoul City Hall from inside!
Dongdaemun Design Plaza (DDP)
Guard Changing Ceremony at Gyeongbokgung
Radio Equipment for Group Tours
Gwangjang Market
What Our Guests are Saying?
Tags
Tour Objects
Seoul City Hall
A futuristic glass wave rises above the old City Hall, blending past and future in one bold design.
Powered by nature and home to the world’s largest indoor vertical garden, it’s one of Seoul’s greenest landmarks.
Open to visitors — step inside and see the living wall for yourself.
Gyungbokgung Palace
The main palace of the Joseon dynasty — rebuilt more than once, but never lost its grandeur.
Its perfect symmetry, royal guard ceremony, and the chance to wear a hanbok turn your visit into a journey through time.
Lotte World Tower & Seoul Sky
The tallest building in Korea is Lotte World Tower. 123 floors and 555 meters high. And on the highest floors is Seoul Sky - an observation deck.
Floor with transparent floor; the floor where you can go outside, the floor with cafes and souvenirs. Even the elevator that takes you to Seoul Sky is a separate attraction with Guinness records to boot.
Gangnam Style Horse Dance Statue
This statue is a must-visit for fans of PSY's global hit "Gangnam Style." It's a playful spot to capture fun and memorable photos, especially if you strike the famous horse dance pose!
Banpo Bridge
The longest in the world (1140 m) fountain on a bridge.
Insadong. Traditional teahouses, souvenirs, boutiques, galleries...
Insadong is famous for the abundance of souvenir shops, traditional restaurants and tea houses, boutiques.
Insadong-kil Pedestrian Street is the central street of the area.
Often you can see street performances - traditional Korean samul-nori percussion quartet or martial arts tekkyon, taekwon-do or performances of youth groups in the fusion style, etc.
Dongdaemun Design Plaza (DDP)
A futuristic complex by world-famous architect Zaha Hadid, a fashion and design center with flowing lines and modern aesthetics. Located in the Dongdaemun area. A venue for exhibitions, forums, fashion shows, biennales, etc.
Gwangjang Market
Immerse yourself in the culinary heart of Kwangjang Market, rightfully called a paradise for lovers of traditional food in the heart of Seoul. Here, the rich aromas of Korean street food and more substantial dishes come to life. Enjoy crispy hotteok pancakes, steaming servings of tteokbokki, and juicy Korean dumplings (mandu). The lively atmosphere, filled with the sounds of sizzling and enticing aromas, will give you an unforgettable sensory experience. Whether you're a gourmet or simply looking to explore Korean cuisine, Kwangjang is the perfect place to taste authentic dishes and dive into the culinary culture of Seoul.
Heungin Jimun
Большие Восточные ворота в крепостной стене Сеула
Samchong-dong/Bukchon
Winding lanes, wooden hanoks, hidden cafés — this is where time slows down.
Samcheong-dong charms with its hills and galleries, while Bukchon preserves the everyday beauty of Joseon-era homes.
Together, they offer a quiet, romantic escape — a walk through history lined with soft light and gentle stories.
Cheonggyechon Stream
A blend of nature and urban design, this stream winds through downtown Seoul — though entirely man-made today.
Once a natural river, it was buried after the Korean War and revived in 2005 as a tranquil walkway.
Fountains, illuminated bridges, and the Palgakdam weir make it one of the city’s most beloved evening spots.
Great King Sejong Avenue and the Gwanghwamun Square Ensemble
The complex of the central Gwanghwamun Square in front of the Gyeongbokgung Royal Palace, which is the compositional center of the capital of Korea, offers amazing views of Seoul: on one side is the main residence of the kings of the Joseon state (now a museum). But along the Sejong-daero Avenue, departing from the square, there are high-rise modern buildings: government, embassies, Kyobo - the largest bookstore in Korea. Further down the avenue we can see the Seoul City Hall and still further - the Great South Gate of Namdaemun (National Treasure No. 1).
Bongunsa Temple
Temple of Bongeunsa is located in close proximity to the COEX Convention and Exhibition Center.
Originally named Gyeongseongsa, it was built by King Wonseong of the Silla Kingdom in the 10th year of his reign (794 AD).
In 1498, thanks to Queen Jeonghyeon, it was renovated and expanded to the east of King Seongjong's tomb, and at that time it was given its new name - Bongeunsa.
The iconic view of COEX is visible from the Maitreya Buddha statue on the temple grounds.